Guiding Through the Rapids: 5 Leadership Lessons for Tumultuous Times

Register at SJ-Chamber.org/events $15 Chamber Members $20 Non-members

1617 W Temple Lane, South Jordan UT 84095

Dano will be teaching:

Tariffs. Inflation. Deflation. Consumer confidence is on life support. Stock markets are swinging like a pendulum. Wars and rumors of wars. The waters we’re navigating today are anything but calm.

In this high-energy session, Dano Ybarra—entrepreneur, CEO, and bestselling author of Guiding Your Raft—shares five unconventional, no-nonsense leadership lessons that can take your business to 10x performance, even when the economy is trying to flip your raft.

Forget the tired “Marketing 101” advice you’ve heard a hundred times. This presentation is about bold, counter-intuitive strategies like:

• Dogfooding — why using your own products can change your business outlook.

• Don’t Quit, Change the Rules — how to flip the script when the game feels rigged.

• Coin the Term, Own the Space — capturing minds (and markets) by naming the movement.

• Build an Ecosystem — because no great leader paddles alone.

• Five “Sense-able” Essentials — Why Touching Every Sense Makes Your Brand Unforgettable.

You’ll walk away not only entertained but armed with practical, tested ideas you can apply immediately to guide your business through turbulent waters—and come out ahead.

Dano's bio:

Dano Ybarra is an International speaker and best-selling author of Guiding Your Raft, 17 Lessons in Leadership to Safely Guide Your Business Through Calm and Tumultuous Waters (available in English and Spanish). As co-founder of a startup, he led them to a billion-dollar exit. When Steve Jobs was asked to reinvent Apple, he tapped Dano on the shoulder to help him sort out his channel. Dano presented the plan to launch $60B/year Apple stores. Dano has launched businesses in 15 countries around the globe,  is an expert in starting and growing businesses domestically and internationally, and has spoken to audiences across 8 countries, with attendance ranging from dozens to thousands. Dano has a Bachelor of Science in Computer Science.